Time to insight
FasterUnder 8 minutes
2-6 weeks
Weeks of legwork vs minutes of source-linked data
Manual research means 2-6 weeks of your own legwork: reading, competitor teardowns, market sizing, and 20-30 customer interviews. Preuve AI runs that desk-research baseline in minutes, with 50+ live sources and every claim linked back to its origin.
Manual research gives primary depth from real conversations but costs 2-6 weeks and 30-50 hours of skilled work. Preuve AI runs that same desk research in minutes for $29, with every claim linked to its source and 3 pivot recommendations on the Founder tier. It does not replace customer interviews. The strongest workflow is complementary: Preuve AI for the fast, auditable baseline, then your own interviews for the primary signal that a database cannot surface.
The manual workflow
Done properly, manual validation is five stages. The desk-research stages take 30-50 hours of skilled work; the interviews take calendar time you cannot compress.
Read reports, news, and forum threads to understand the space before you talk to anyone.
Find competitors, log pricing, read G2 and Reddit reviews, map feature gaps and funding.
Pull population and spend data, build a bottom-up model, sanity-check the assumptions.
Recruit and run 20-30 interviews. Patterns only emerge once you reach that range.
Reconcile everything into a go / no-go call and decide what to change if the answer is no.
Skills it assumes: reading and weighing sources, bottom-up market modeling, and running interviews without leading the witness. Most founders are strong in one of these, rarely all of them.
The Preuve AI workflow
One or two sentences describing what you want to build and who it is for.
Parallel AI agents pull funding, demand signals, competitors, and reviews from live sources.
Viability score, competitor map, market sizing, risks, and pivots, with each figure linked to its source.
No human reads your idea to score it. The scan runs on your own submission and produces the report you read.
Source coverage
Same categories of evidence. The difference is whether you gather them one tab at a time or in one parallel pass across 50+ live sources.
| Category | By hand | With Preuve AI |
|---|---|---|
| Funding & competitors | Search Crunchbase, Google each name one by one | Crunchbase funding and competitor set, auto-mapped |
| Demand signals | Eyeball Google Trends, scroll Reddit threads | Google Trends plus Reddit and forum pain points |
| Competitor launches | Browse Product Hunt by hand | Product Hunt launch history |
| Competitor weaknesses | Read dozens of G2 and Capterra reviews | G2 and review-site weakness extraction |
| Market sizing | Statista plus a spreadsheet model | Bottom-up TAM/SAM/SOM with source links |
| News & press | Repeated manual searches | Live news and press feeds |
Preuve AI scans 50+ live sources via 10 parallel agents. The categories above are a representative slice, not the full list.
Reproducibility
Most AI answers skip this. When you research by hand, every claim has a tab you opened to back it, and Preuve AI keeps that same trail.
Every data point in the report links back to where it came from. Funding figures, competitor pricing, demand signals: open the link and check the origin before you act on it.
A generic AI chat hands you a confident number with no way to verify it. A source-linked report lets you audit any claim, which is exactly what you would do with your own notes, so you can confirm where a number came from before you act on it.
For how the signals behind the score and the pivots are sourced and cross-checked, see the sources and methodology page.
Worked example
Say your idea is an AI meal-planning app for people with type 2 diabetes. Here is each path on the same idea.
What each path produces
A go / no-go memo in your own words, only as sharp as the notes you kept across the weeks. The pivot, if you find one, is whatever adjacent segment you happened to notice while reading.
A viability score with the reasoning behind it, a competitor map, and 3 source-linked pivots. For this idea, an illustrative result: a guarded signal, because general meal-planning is crowded with funded incumbents, and a sample pivot toward reaching diabetics through clinics and educators rather than going direct-to-consumer.
Preuve AI does not run the interviews for you. It clears the 30-50 hours of desk work so the time you do spend goes to conversations that need a person.
Side by side
Verdict
Preuve AI wins 6 of 9 dimensions.
Time to insight
FasterUnder 8 minutes
2-6 weeks
Hands-on effort
Hands-offEnter your idea, read the report
30-50 hours of skilled work
Skills needed
None
Research, modeling, interviewing
Out-of-pocket cost
$29 one-time
Free, but your time
Source breadth
Broader50+ live sources via 10 agents
Whatever you reach by hand
Source auditability
AuditableEvery claim links to its origin
Your own notes
Repeatability
RepeatableRe-run in minutes as the market shifts
One-time snapshot; redoing it means redoing the hours
Primary signal (interviews)
No, do these after
Yes, first-hand
Pivot recommendations
Built-in3 on the Founder tier
You spot them yourself
Best fit: run Preuve AI first for an auditable baseline in minutes, then invest your own hours in the customer interviews that AI cannot do.
Pivot recommendations
You spot the pivot yourself by noticing an underserved adjacent segment across all your research. It works, but it depends on you connecting dots from notes spread across weeks.
The Founder tier ($29) returns 3 pivot recommendations drawn from gaps in the competitive and demand data, each tied to the sources behind it. The free scan includes the score, risks, and 2 competitor previews, but not the pivots.
The honest take
I built Preuve AI to take the desk-research grind off your plate. It covers a lot, but two parts of validation still need a person.
Talking to 20-30 potential users surfaces objections and willingness-to-pay signals no database holds. This is the single highest-value thing manual research gives you, and it is the thing Preuve AI tells you to go do.
If you already have years in a market, your pattern recognition beats any scan on the edge cases. Use the baseline to check your blind spots, not to overrule first-hand expertise.
In licensed or regulated markets, legal and compliance checks, reading filings, and bespoke partner vetting still need a person. An automated scan can map the landscape, but high-stakes due diligence and channel negotiations are human work. Use the baseline to scope the field, then do that diligence yourself.
Building something nobody wants is still the most-cited reason startups fail, around 42% in CB Insights post-mortems. Neither method removes that risk by itself, but running them together is what brings it down.
Enter your idea and see what 50+ live sources surface, with every claim linked to its source, so the time you save can go into customer interviews.
Score your idea free→Join 138+ founders who already ran the test
FAQ
Manual research means doing the legwork yourself: secondary reading, competitor teardowns, market sizing, and 20-30 customer interviews over 2-6 weeks. Preuve AI runs the desk-research baseline in minutes by scanning 50+ live sources with 10 parallel AI agents, links every claim to its source, and surfaces 3 pivot recommendations on the $29 Founder tier. It does not replace primary interviews, so the strongest workflow is Preuve for the fast auditable baseline, then your own interviews.
A thorough manual pass runs 2-6 weeks: roughly 30-50 hours of desk research (secondary reading, competitor teardown, TAM/SAM/SOM modeling) plus 2-4 weeks to recruit and run 20-30 customer interviews. Preuve AI compresses the desk-research portion to under 8 minutes; the interviews still take human time.
Yes, for the part AI cannot do: talking to real customers. Preuve AI handles the data gathering and structuring across 50+ sources so you skip the 30-50 hours of desk work. Manual customer interviews still teach you things no database surfaces, so run them after the baseline says the idea is worth pursuing.
On the Founder tier ($29), Preuve AI returns 3 pivot recommendations drawn from gaps in the competitive and demand data, each tied to the sources behind it. Manually, finding a pivot means spotting an underserved adjacent segment yourself across all your research. The free scan includes the score, key risks, and 2 competitor previews, but not the pivots.
Yes. Every data point in a Preuve report links back to where it came from, so you can open the source and check it like a citation in your own notes. That traceability is the main thing an opaque AI answer lacks: you are not asked to trust a number, you are shown its origin.
Yes. Manual research is a one-time snapshot: when funding, competitors, or demand shift, refreshing it means redoing the hours. Preuve AI re-runs the same scan on live sources in minutes, so you can re-check an idea whenever the market moves, rather than only at the start.
Methodology
Manual time and cost ranges based on published 2026 market-research benchmarks and customer-discovery practice. Preuve AI pricing and tiers current as of June 2026.